Role: UX Research/ UI Design
Team Size: 9
Overview: My job was to conduct user interviews and focus groups with users as they tested the Zeacon app.
What is Zeacon? Zeacon is a 2-year-old Seattle-area startup whose aim is to help businesses be more discoverable within their community and to stand out among the noise of a digital world. Naidu founded the company when he was motivated to help solve the problem of diminishing foot-traffic to local businesses. They provide users a quick way to discover what’s happening around them in real-time, including events, experiences and deals at restaurants, and more.